Aramco doubles down on esports investments with new partnership

Promising new experiences for gamers
Aramco doubles down on esports investments with new partnership
Aramco's strategic investments in esports industry keep growing (Image from Gamers8)

The Saudi Esports Federation has partnered with Aramco to sponsor this year’s Gamers Without Borders and Gamers8: The Land of Heroes events.

These events are seen as the world’s largest charitable esports event and the biggest esports and gaming festival in the world, respectively.

Aramco, the leading Saudi Arabian oil giant, is further solidifying its position in the fast-growing esports industry by forging this new partnership, signaling its commitment to invest in the gaming sector.

Read more: Saudi esports, gaming strategy, expected to boost GDP by $13.3 bn

The partnership builds upon the success of last year’s collaborations and includes Aramco’s sponsorship of the Aramco Sim Arena, which serves as a community tournament location for racing enthusiasts.

The Saudi Esports Federation’s deputy CEO, Ahmed Al-Bishri, states that the partnership will offer new and engaging content and experiences.

For his part, Aramco’s acting vice president of public affairs, Khalid Al-Zamil, believes that the partnership will showcase Saudi Arabia’s growing esports industry and the country’s enthusiasm for gaming.

Gamers Without Borders features a $10 million charity prize pool and the first-ever all-women Counter-Strike: Global Offensive tournament. Six teams will compete for a $2.5M million prize in a single elimination bracket from April 27 to 29.

Strategic investments


Aramco has made strategic investments in the esports industry, sponsoring events and providing high-end simulator zones for community tournaments. In September 2022, Aramco presented the F1 Esports Series Pro Championship. 

In October 2022, the oil giant Aramco agreed to a sponsorship deal with cricket’s world governing body. Under the deal, Aramco will sponsor all of the Dubai-based International Cricket Council’s events until the end of 2023, including men’s and women’s T20 World Cups and next year’s one-day World Cup in India.

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