For the second year in a row, stc group, a prominent force in driving digital transformation, organized the M360 conference. This event took place at the Fairmont Hotel in Riyadh, in partnership with GSMA. The conference’s primary objective was to delve into the possibilities offered by digital advancements and discuss the future of the worldwide digital revolution. Additionally, it sought to foster innovation and inclusivity within the emerging digital landscape. By hosting this conference, stc group showcased its influential leadership in the ICT sector and reiterated its pivotal role in propelling digital transformation at the local, regional, and global levels.
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The M360 conference brought together distinguished global leaders in the ICT sector, who shared their expertise on the most current trends, innovations, and prospects within the industry. It tackled the primary obstacles hindering the sector’s progress and proposed viable solutions to surmount them. Moreover, the conference emphasized the importance of boosting the Middle East region’s involvement in driving the global digital renaissance. Discussions at M360 revolved around the profound impact of the digital economy on individuals’ lives and explored strategies for building a sustainable and inclusive digital future.
Global gathering
stc group actively participated in the conference, with the notable presence of its CEO. The M360 conference stands as a prominent global assembly of regional and international leaders in the digital industry, serving as a platform for the exchange of innovative ideas and the unveiling of future digital products. As stc group continues to drive digital transformation in Saudi Arabia, the Middle East, and Europe, the conference holds particular significance. It further underscores the group’s unwavering dedication to fortifying strategic alliances with digital partners on a global scale.
Enabling the digital economy
Throughout the conference, numerous representatives from stc group showcased the organization’s capabilities in expanding essential infrastructure, advancing technologies and services, and enhancing user experiences while upholding the highest standards of governance and social responsibility. Additionally, stc group emphasized its pivotal role in facilitating the digital economy through its affiliated companies, which are dedicated to developing innovative digital solutions in areas such as digital gaming, AI, IoT, and Cloud Computing. The group also focuses on FinTech, marine cables, data centers, and cybersecurity, catering to the diverse needs of both public and private sectors. Moreover, stc group highlighted its “DARE” strategy, launched in April 2022, which encompasses four pillars: Digitalize stc, Accelerate core performance, Reinvent customer experience to world-class standards, and aggressively Expand scale and scope.
Achieving Saudi Vision 2030 goals
Building upon the triumph of its inaugural edition, the second installment of the M360 conference aims to further advance the discourse on digital transformation. The previous conference primarily focused on the efficacy of mobile technologies in propelling digitalization across various sectors, including finance, manufacturing, and mining. It also delved into the preparedness of mobile operators to address the challenges posed by rapid urbanization and the growing demand for smart cities equipped with robust digital infrastructure to meet the ever-evolving needs of their inhabitants. Additionally, stc group is committed to enhancing digital transformation within the Kingdom and bolstering its contribution to the realization of the Saudi Vision 2030 goals.
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